Custom Bridal Illustration: My Process

Here on Fabulous Doodles I've shared many "photo to sketch" examples. However its been quite a while since detailing my whole custom bridal illustration process. I figured it was time to share the steps again, and what better bride to feature than my friend Jackie, whose wedding I was in this past summer. (Remember my hunt for a yellow bridesmaid dress? And details from her wedding, here.) This custom bridal illustration was my wedding gift to Jackie, but I worked with her the same way, and took the same steps, I do with clients.

(Brian Tropiano Photography, Dress; Amsale)

Once the custom illustration order has been placed (and the deposit has been made) through my etsy shop, Brooklit Bride, the first step is to email me wedding photos. Ideally a whole online album works best, if possible from the wedding photographer. Seeing an array of photos helps me capture the design and all the details of the dress in motion, from different angles, and in different lighting. The photos also give me a sense of the brides personality, like Jackie here who you can clearly see through her pictures is a casual and playful girl, as opposed to say, the fancy and more traditional bride.

After studying the wedding photos, for step 2, I come up with 3-6 very rough pencil sketches. From these roughs the client picks which pose he or she likes best and conveys any important details that they want to make sure I feature. They can also add or remove elements, by saying something like "I love the profile pose but nix the bouquet."

After the pose and details are clear I get to work on step 3, the polished line drawing. This will be the under-drawing for the final artwork. I again share it with the client and make sure every detail is there and the client is happy with the final design before color is added and it becomes extremely difficult to modify. This is the time for any final tweaks and balance payment is due.

Step 4 is the final color rendering, primarily done with markers and pencils but occasionally if the design calls for it I use a fine tip pen or one of my secret weapons. And after another hour (sometimes two or three!) the custom fashion illustration is complete. I then ship and pack the original artwork and its off to its new home.

Jackie was trilled with her illustration and has already framed and hung it in her living room! Again, if you're interested in a custom sketch of your own or would like to buy one as a gift, you can check out my custom illustration listings in BrooklitBride or email me with any questions.

Hair Illustrations; Blo Me Dry

My second big surprise of the week came via my FedEx man, who delivered this fabulous fuchsia book to me. A little while back I was commissioned by Blo Me Dry to illustrate their new hair menu. It was a fun project to work on since I was working from descriptions such as "Monroe at her heartbreaking best. A must-do for cocktails or an expresso-induced shopping spree."

The project was rushed, I only had one day before they went to print, but they were really happy with how the sketches came out. I asked for a copy of the final menu and was expecting a pamphlet or two so when this hard covered book arrived I was a little shocked! You can see all seven of the illustrations on the hair menu page of the Blo Me Dry site.

The salons looks uber-chic, you know I already love the hair menu and they offer services like "blo on the go" where a stylish blow-out comes to your doorstep. At the moment the chain of blow dry bars are only located in Canada and Cali but I'm assured that once Blo Me Dry hits NYC I'll get the hair hook-up!

Custom Bridal Illustrations: Ball Gowns

The ball gown silhouette has always been a favorite of mine, and its certainly a favorite of my bridal clients. The past few months I've been steadily busy sketching custom bridal illustrations. Its been a while since I shared any brides here so I figured I'd start sharing again with some of my recent "ball gown brides."

The beautiful ruffle gown (shown above) is by Oscar de la Renta. Its such a extraordinary and fun gown, truly like nothing I've had to illustrate before. I'm really happy with how the illustration turned out. (Hopefully the bride likes it too!?! The illustration is a surprise gift from her friend, so I didn't actually work with the bride on this one.)

This next gown had a lovely lace pattern throughout the bodice and skirt, but its the intricately detailed scalloped hem that really makes the illustration unique to me.

Last but certainly not least is this opulent and full ball gown. There were a lot of intricate details I had to pay attention to here: a beaded underskirt, lace applique and embroidery with crystal beading, diamond jewelry and orchids not only in the bouquet, but in her hair as well!

Holiday Commission

Tonight on my way home from Chinese and a movie with grandma I passed by a Barney's Co-op store. I noticed their holiday windows resembled the current E-Drop Off windows (shown here) which are entirely comprised of my illustrations! I have yet to share them, so I figured better late than never, right?

The first time I was commissioned to illustrate for them (here) the designs were completely item focused to coincide with the different tabs of their site. For this round of illustrations I was asked to draw two "winter chic" girls, one "holiday party girl" with a banner, a plush holiday garland with designer logo ornaments and a truly unique snowflake comprised of the E-Drop Off logo (or seven of them actually!)

It's so cool to see my illustrations blown up so large, I wish I could see them in person. Unfortunately I don't have plans to hit Chicago anytime soon, so these photo's from the E-Drop crew are going to have to suffice. I hope everyone has a happy and fabulously chic holiday season! To see more of my work for E-Drop Off you can check out their website.

Red Carpet Moment: Lauren Miller

I'm excited to share my most recent fashion illustration from the red carpet, its of Lauren Miller, who just so happens to be my beautiful cousin. Lauren chose this incredible brown lace and pink chiffon gown designed by J. Mendel to wear to the 80th Annual Academy Awards.

Lauren may soon have two Brooke Hagel originals because the same week I completed this illustration and wrapped it to send off to her, Seth popped the question! There's no doubt Lauren will be a stunning bride. I can't wait to see the dress she picks and sketch her a custom bridal illustration.

Bride Paper Dolls

At the risk of sounding full of myself, how adorable are these bridal paper dolls I illustrated?!?! As a child I absolutely loved playing with paper dolls and their different outfits, accessories, and hairstyles.

I was hired to sketch these two brides, as well as two wedding dress options, for Studio Wed's Atlanta Bridal Expo invitation. Not only was it my first time sketching paper dolls, but it was also my first time seeing my work printed by a letterpress printer.

I really love how it turned out, I just wish I had two copies so one could go in my flat portfolio and I could "play" with the other; pop all the pieces out, stand them up, and maybe even walk them down an imaginary isle. . .ahh to be a kid again.

Yellow Wedding

I thought I'd share a few pictures from the wedding I was just in this past weekend. I know this isn't exactly a wedding blog, but so much of my custom work is bridal illustrations and wedding websites, so it is semi-related! You may remember my hunt for a yellow bridesmaid dress (which I previously blogged about here), well I finally found one, as did my friends and fellow bridesmaids:

(Andrea, Jamie, Brooke (me), and Keiko)

All of us were close high school friends, so it was nice to get together for a few days and have some "bonding time." The wedding was out in Pennsylvania where the groom grew up. A few of us bridesmaids drove out there from NYC early to help the bride with pre-wedding details. We arranged flowers for the centerpieces, tied tags on the guest gifts, strung place cards, made welcome gifts for hotel guests, painted signs, created a dessert buffet, made sangria, and baked the cake. (<-I kid you not!)

It was a tall order, but in the end the wedding was truly beautiful. My favorite element actually ended up being the all the different yellow dresses! Next up were the driftwood signs I painted (which I'm thinking could be fabulous in my Manhattan kitchen), the programs I designed were detailed with a Martha Stewart eyelet hole punch and came out super cute, and the beautiful table-scapes which consisted of chopped wood bases, mason jars of rustic flowers, pillar candles, damask table runners from Etsy, and napkin rings handmade of vintage fabrics.

(Ines, Brooke (me), Tina, Andrea, and Jamie)

If you're wondering where the bride is, you're just going to have to wait. My wedding gift is a custom fashion illustration, so I'll share photo's of her once I've completed my illustration. I work from actual wedding pictures which is why it wasn't done beforehand. If you like you can click here to see examples of other custom bridal illustrations I've worked on.

Bridal Illustration Art Wall

Hello everyone! I'm sorry about the lack of posts lately here on Fabulous Doodles, its been a very busy summer. I've been juggling freelance product design work, website illustration clients, mile-stone birthdays, family reunions, traveling for showers and wedding events, and new bridal clients. Tis the season, I guess right!

Large 13"x19" poster size prints available in my shop: www.Brooklit.com

I thought it would be nice to share this art wall of some of my favorite framed bridal illustration prints. I created it a while back for a presentation. Wouldn't it be perfect for a wedding planners office, or maybe a bridal dress salon?

eDrop-Off Illustrations

The past few weeks I have been busy working on illustrations for a website relaunch called eDrop-Off. Now that the site is up and running I can share the illustrations with you! eDrop-Off is based out of Chicago and they are the leading designer consignment shop specializing in selling designer and luxury items on eBay. They offer the chicest designer labels, so my illustrations had to be on par with Chanel, Gucci, and Oscar.

They were such great clients to work with, very trusting and easy going. They loosely provided me with descriptions of what they were looking for (like "classic Chanel suit") and sometimes a pose (like "knees together,") and let me render how I saw fit, choosing colors, fabrics, hair, and accessories.

Every time we were about to be done a few more illustration requests were added, so it ended up being a pretty big job consisting of 8 girls, an authenticity seal, a stack of magazines with a designer shoe on top, a customized Tiffany bracelet and a bulletin board with "designer" push pins! I also did a few fun things for their launch party, but I'll share those another time.

The team at eDrop Off was an absolute delight to work with (thank you Nicole!) and I wish them continued success with the new website and in their new location.

Visit eDrop-Off to check out my illustrations in action, see all the fabulous designer items for sale, and maybe even send them some of your own. It's free pick nationwide, although I can't promise your UPS person will look like this one! (below)

Prom Princess

This sketch of Rebecca was commissioned by her mom Catherine, as a birthday surprise. You probably know by now, that I am frequently commissioned for custom wedding gown illustrations. Well I also draw beauty pageant queens, sweet sixteens, bat-mitzvah and prom girls like Rebecca here.

Rebecca loves the illustration so much that there's been talk of doing some more; one of her senior prom dress and one of her graduation dress to make a fun triptych.

Since prom and graduation are just around the corner I thought it was a good time to share this illustration with you. Maybe you know a girl who would like a custom illustration from prom as a special graduation gift?

Brunette Brides

I haven't shared any of my bridal commissions with you since Sarah, so I've pulled a few to feature today. In order to give the post a bit of theme I chose some beautiful brunette brides. This first up is a childhood friend of mine, Lee (above). Her gorgeous dress was a full length white lace gown with a slight champagne underlay and satin cocoa colored sash, designed by none other than Monique Ihuillier. I remember watching Lee walk down the isle looking so happy and beautiful that I decided to illustrate her in walking pose, which also compliments the dress silhouette.

The next beautiful bride is Jenn (above). She was given a gift certificate for a custom illustration from one of her bridesmaids (ironically also named Jen!) as a wedding gift. After the wedding Jenn sent me her online album and told me that one of her favorite details of her wedding dress was the laced corseted back. So I came up with this fun flirty pose to feature her favorite feature.

Last but not least is Jade, another bridal illustration wedding gift. This one was purchased by her sister and maid of honor, Yana. She preferred to work with me and give the final illustration to her sister as a surprise! Yana said it was important to have the dramatic long bouquet and hip embellishments featured in the illustration, so I accomplished that with a profile pose.

Holiday Girls

Last summer I was hired to create illustrations for holiday cards (here's my Christmas in July post) and now that spring is just around the corner what better time to make some more, right? (hehe) The same company hired me again to draw a few more holiday themed illustrations to complete the set.

This time I not only created the illustrations but came up with the concepts as well. The idea behind the first one (top of post) was a girl posing with her fashionable snowman, and the second one (above) is a girl tangled in vintage lights. With a big skirt and star on her headband her silhouette is meant to mimic a tree.

The third (above) is a girl excitedly showing off her craft skills while preparing for her guests to arrive. My festive ladies are being presented to a few major department stores but nothing is set yet. I'll be sure and let you know where and when they land.

Orthodox Bride

Meet my beautiful friend Sarah. Sarah commissioned me to do a custom illustration of her in her wedding gown. (I didn't know her at the time of her wedding otherwise I would have offered one as my wedding gift, as I do for all my friends who are about to head down the aisle!) Sarah is an Orthodox Jew and therefore her wedding gown was modest, with a high neckline and long sleeves. This was out of my "bridal drawing comfort zone".

Drawing a bride is hard because they wear intricately detailed white gowns that I have to draw on white paper. Usually all the skin shown with a strapless gown helps to give the illustration depth and a frame of sorts around the dress, so this one obviously didn't have that. Also, knowing Sarah, she is such a beautiful girl, both inside and out and one of the most kind hearted people I've ever met. I wanted to really capture her in my illustration. (cheesy I know, but its true!) But I'm really pleased with the outcome and so was Sarah.

Bride for "A Good Affair"

A Good Affair has launched their website this week and it features one of my custom bridal illustrations. I sketched this bride after collaborating with the site's founder and web designer, Natalie and Chris. They wanted a bride who was fashionable, chic, and on trend while still being timeless. She also had to coordinate with the colors of the site and be a blue eyed blond with lots of sparkle.

It was a fun project to work on and I'm really happy with the outcome. They've ordered a poster size print of the bride along with 100 custom gift tags, so I still have some work to finish up on this one. Tags are cut, now I just need to string them. All one hundred of them!

Spotted: Rebecca

While thumbing through bridal magazines I spotted my Rebecca illustration! She was hiding inside Brides New York, the Fall/Winter issue, on the "Style Review" page. The editorial isn't about me, or the sketch, but its exciting none the less, so I thought I'd share it with you. (I previously blogged about iBridalGown here.)

Fancy Farmgirl

About two months ago I was contacted by the lovely Charity from the River Cottage Farm out in Ohio to create a "farmgirl" illustration for her new line of bath and body products. Charity asked that the illustration be a very girly and fancy farmgirl, who brings style to her homestead. Charity's vision included a country floral print, pearls, flat shoes (because farming in heels just doesn't work) and a chicken!

The River Cottage Farm online etsy shop is now open, complete with my farmgirl on all the labels and packaging. Not only do the products look cute, but they're made by scratch on the farm and packed with natural and organic ingredients. I love a good body scrub and can't wait to try the lip balms. Now for the big decision of which flavor to chose.

All photos by River Cottage Farm

Calling all fans

I finally made a Facebook fan page, now I just need some fans! Click here to become a fan, view photo albums of my work or to simply say hi. (I've been working on a little re-branding here, this Brooke Hagel logo for the fan page is the first design to go live. Hope you like it!)

The illustration above is one I drew for the Material Girls page so that fans could "find them" on Facebook. They asked for a head-shot of the same Marie Antoinette character I drew in their headers, looking through a pair of vintage opera glasses. (She makes me want to layer on the jewels and find a pair of white gloves!)

Step 3: Ta da!

Well as you may have guessed by the title of this post, step 3 in the custom order process is completing the final artwork. Once the line drawing is perfected and approved by the client, (Adam, who's name I can now share with you because he gave it to his wife Heather this past weekend for their first anniversary so it's no longer her surprise 1 year anniversary paper gift) I then get to work on the coloring and fabric rendering.

I love this step. This is where the illustration comes to life, the make it or break it moment (well, hours really). Some bridal illustrations take only one to two hours to render in color, like Heather here. But some take much longer, when the dress is head to toe lace or a ornate vintage gown. So here she is, I hope you liked seeing and reading about my process and getting a peak at my messy desk here.

I got an email from Adam last night telling the gift went over really well: "Heather loved it! It literally brought tears to her eyes!" I couldn't ask for anything more, I looooove a happy client! It was also such a pleasure to work with Adam, so thank you for that Adam, and thank you for letting me share it all here on my blog. Happy 1st Anniversary!